Beasley Media Group Announces Cole Croshaw has been named as the Director of Traffic Operations at the company. He will begin the newly created position on Monday, March 28, 2022.
Croshaw is a seasoned veteran in producing profitable, repeatable and scalable Traffic Management models and has more than 25 years of experience in the broadcasting Industry,
He most recently spent over a decade at Marketron serving as the NXT Product Specialist as well as working in Customer Success Management. In addition, Croshaw was the CEO and Founder of E Traffic Director, an organization dedicated to working with broadcasters to evaluate their Traffic Management models and assisting in creating repeatable and scalable BPO Traffic Management processes. Previously, Croshaw spent 10 years serving as a Traffic Manager for Bonneville’s flagship San Francisco market.
“I’m thrilled for the opportunity to lead Traffic Operations for Beasley Media Group,” said Croshaw. “Beasley always brought challenging projects to me as a Marketron customer and I’m looking forward to contributing my technology and broadcast knowledge in a focused way to create winning and profitable solutions for a prestigious media company.”
“We are absolutely thrilled to welcome Cole to the Beasley Media Group family,” said Beasley Media Group Chief Financial Officer Marie Tedesco. “His leadership and vast experience made him the perfect choice to take our company’s traffic operations to the next level and beyond.”